Shopify & eCommerce

Shopify Optimization

We optimize performance and conversion with a prioritized backlog. The work is instrumented: changes are tied to metrics and validated through testing.

How this engagement works

We optimize performance and conversion with a prioritized backlog. The work is instrumented: changes are tied to metrics and validated through testing.

We address Core Web Vitals, template inefficiencies, app bloat, and conversion UX. We implement analytics validation and staging checks.

What changes

  • Improved speed and CVR
  • Cleaner storefront maintenance
  • Reduced risk from app sprawl

What we deliver

Scope is written in concrete capabilities, so the team knows what ships and how it will be judged.

  • Core Web Vitals improvements
  • Template and app audit
  • Checkout friction reduction
  • Experiment-ready changes
  • Operational cleanup

Where it fits

  • Slow storefronts
  • Conversion drops
  • App bloat
  • Theme complexity

The working rhythm

  1. 1

    Audit

  2. 2

    Prioritize

  3. 3

    Implement

  4. 4

    Measure

  5. 5

    Iterate

Hand-off package

Optimization

  • Performance fixes
  • CRO improvements
  • App audit + removals

Measurement

  • Event QA
  • Before/after reporting
  • Experiment backlog

Typical stack

ShopifyLighthouseGA4A/B testing

Questions we hear first